Developing Your Drone Business Strategy
Drone Market Analysis
Personal Fit
Competitive Analysis
Identifying a Target Market
Target Market Pros and Cons
Service Offerings
Pricing Strategy
Branding
Choosing a Company Name
Designing a Logo
Developing a Tagline
Marketing: How to Find Customers
Digital Marketing
Content Marketing
Search Engine Marketing
Pay Per Click Strategy
Creating Your First AdWords Campaign
Display Ads
Search Engine Optimization
Identifying Keywords
SEO Best Practices and Strategy
Social Media Marketing
Creating a Facebook Ad
Advertising in Newspapers and Magazines
Public Relations Strategy
Business Operations
Building to Scale
Establishing Your Website
Website Hosting
Web Development Tools
External Phone System
Setting Up Business Emails
Hiring Strategically
Developing a Org Chart
CRM Systems
Project Management Systems
Tools for Internal Communication
Legal Considerations and Liabilities
Liability for Drone Pilots
Types of Business Organizations
Sole Proprietorships
Partnerships
Limited Liability Companies
Employment Contracts
Copyright Law
Trademarks
Privacy Considerations
Drone Insurance
UAV Insurance
Insurance vs. Warranty
How Much Insurance Coverage Do You Need?
Why Buy Drone Insurance?
Factors Affecting Coverage
Best Practices
Insurance Options
Warranties
Risk Mitigation